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U.S. 16 hours ago

The Best Way to Spend $1,000 Marketing Your Business

The key to cost-effective marketing that still makes a big impact is to focus on high-return activities.

U.S. 16 hours ago

7 Statistics That Prove Email Marketing Isn't Dead

When it comes down to it, consumers still derive tangible benefits from email, and marketers still get a real payback.

U.S. 16 hours ago

The Unorthodox Method a Young Composer Used to Meet a Records Executive

If you want to meet somebody in this world, this struggling musician says, you can.

U.S. 16 hours ago

8 Subject-Line Secrets That Entice People to Read Your Email

The only part of an email certain to be read is the subject line. If that's boring, few will read what follows no matter how brilliant it is.

U.S. 16 hours ago

Why I Emailed a Dog

Having fun with a cold email to a prospect livens up the pitch and betters your odds of a response.

U.S. 16 hours ago

11 Marketing Wizards Share Their Best Tricks

With marketing there are no guarantees what worked for somebody else will work for you, but it's a good place to start.

U.S. 16 hours ago

3 Steps to Maximize Your Mobile Email Marketing

Is email marketing dead?

U.S. 16 hours ago

Upping Its Small Business Game, Google Expands Domain Registration Offering

The search giant is rolling out custom email addresses and dozens more domain name endings to help SMBs amplify their branding online.

U.S. 16 hours ago

Why Dynamic Content Will Deliver for the Marketing Industry

This newer method supercharges personalization, allowing marketers to deliver individual subscribers different content, all from a single email.

U.S. 16 hours ago

3 Activities You Should Be Segmenting Time for to Boost Productivity

These time sucks can steal hours out of your day that should be spent working or building your business.

U.S. 16 hours ago

This New Tool Can Make It Easier to Retain Control of Your Inbox

A little organization can go a long way.

U.S. 16 hours ago

This New Tool Can Make It Easier to Retain Control of Your Inbox

A little organization can go a long way.

U.S. 16 hours ago

Gmail Rolls Out 'Block' Sender Feature

Gmail now lets you cast unwanted senders into spam oblivion with its new 'Block' feature.

U.S. 16 hours ago

Email Automation: Why You Need to Automate and How to Use It

From onboarding new subscribers and nurturing leads to creating deeper and ongoing conversations with your long-term loyal audience, email automation is ripe with benefits.

U.S. 16 hours ago

When Overcommunicating Can Do More Harm Than Good

The key to maximizing your team's productivity isn't to communicate more; it's to communicate less with better techniques.

U.S. 16 hours ago

Email: 5 Ways to Stop Wasting Time and Start Increasing Productivity

Checking email may seem productive but is actually a leading productivity killer at work.

U.S. 16 hours ago

Forget Inbox Zero: Focus on Reaching Inbox Zen

The stream of emails never stops, so it's up to you to ensure you don't drown in it. Here are five ways to manage your inbox.

U.S. 16 hours ago

Forecasting Is Hard, But It's Harder to Run a Business Without Doing It

We're people, we don't know the future, so we are always guessing. But we're not just guessing. We're developing sets of assumptions.

U.S. 16 hours ago

Think Email Is Dying? Get Real. You Just Need a Better Strategy.

New data shows we just might be addicted to email. Marketing professionals should take notice.

U.S. 16 hours ago

5 Copywriting Hacks Designed to Give Your Business a Boost

These tips make a case for sounding more casual in your copy.

U.S. 16 hours ago

Ditch Email, and Instead Use These 3 Tools at Your Startup

Your team should despise email because it saps their time and their productivity. There are better options out there.

U.S. 16 hours ago

How an Accidental Email Sent to 33,000 People Created a 'Reply All' Nightmare

Hundreds of emails were sent, many begging others to stop replying all.

U.S. 16 hours ago

How to Separate the Clooneys From the Carrot Tops in Your Email List

Reaching for the stars? Target the ones who always open your emails and buy, by using great content and frequent contact.

U.S. 16 hours ago

8 Great Ways to Get More Subscribers for Your Email List

A lot of registrations can lead to big sales -- but it can be tough to build from scratch.

U.S. 16 hours ago

5 Rude Emails You Send Every Day

Even the most likeable and well-mannered among us can still look like jerks in an email. Writing an email that comes across just like you do in person is a fine art.

U.S. 16 hours ago

What You Need to Know About POP and IMAP Email Settings

Find out the differences between the two, the security risks of each and more.

U.S. 16 hours ago

Craft a Great Email Sales Pitch by Following This 5-Step Process

However, emails are also easy to ignore. While there isn't much of the human element in sending emails, there is just as little in receiving them, which means it's easier for people to hit their favorite button: delete.

U.S. 16 hours ago

3 Effective Strategies for Growing Your Subscriber List Faster

Don't bother trying to determine which tools work best for getting more people interested in your online brand. Use all of them.

U.S. 16 hours ago

5 Proven Ways to Conduct Email Marketing Campaigns

There are emails that everyone dreads and others that customers get excited about seeing. What's the difference and how to you get your brand to be the one that builds anticipation?

U.S. 16 hours ago

Good News for Your Inbox: LinkedIn Cuts Back on Annoying Emails

The company is decreasing the number of emails it sends to users.

U.S. 16 hours ago

Technology That Lets Sales Pros Peer Into What Prospects Want

Sales acceleration tools are almost uncanny in what they reveal about a customer's thinking.